There are people who study persuasion. There are people who teach persuasion. Then there's Jason Fladlien, who has arguably done more to redefine what's possible with a single presentation than anyone on the planet.

He didn't come from money or a marketing dynasty. He came from a $1,212/hr job and turned the humble webinar into a weapon so precise it's generated over $1 billion in sales. Some of the highest converting presentations ever recorded in history have his fingerprints on them.

The entire industry has shifted the way it sells because of frameworks he built quietly in the background. He's not just a marketer. He's a systems thinker and a student of psychology who spent 19 years figuring out exactly why people say yes and why they say no.

If you've ever bought something off a webinar, there's a strong chance Jason had something to do with it, even if you've never heard his name before.

We sat down for over 2 hours and got into everything. The $9.8M in 8 days record that's never been broken. The webinar that ran unchanged for 15 years. Why he turned down the "webinar guy" label for years even though he basically invented the category. And the actual psychology behind why people freeze up when they want something but are afraid to go after it.

This is one of the most useful conversations we've ever recorded.

New episode with Jason Fladlien is live now. Link below
https://youtu.be/SvKEwpVkzaU